Audience builder

Develop business intelligence and drive business performance.

Businesses often struggle to use social data to its maximum potential when it is collected in a very unstructured manner.

With ReachFive’s Audience Builder product,

  • bring your users’ social media data together, all in one place
  • segment social media attributes based on information that can guide decisions and action
  • identify trends and understand what your audience wants
  • target your message with greater precision than ever before.

With a powerful segmentation tool, analyse, compare and build precise audiences to engage with the right message, at the right time

Audience Builder

Benefits

Eliminate data silos
Increase customer engagement
Build powerful data analytics
Get a single view of your customer across your entire business
Social Login and Registration Analytics

Identify your business goals and define your key performance indicators. Analyze social login and registration conversion data across your social networks to segment and understand your audience. Identify how you can influence brand tactics and audience engagement using sophisticated segmented data analysis.

Powerful segmentation capabilities

Segment stored data by any number of fields and parameters and see which types of content resonates with which personas. Correlate segments with efficient messaging tone, timing, format and content, eliminating data silos. Send personalized messages based on purchase history, browsing activity, or customer attributes to precise target audiences.

Increase your pre-defined audience size, conversion rates and revenues.

Single View of your Customer across your entire business

Export your powerful segmented data into other in-house Analytics, eMailing, Marketing Automation or CRM tools via built-in solutions and get one single customer view of your customer across the entire company. Build state-of-the-art campaigns that will result in maximized ROI, increased customer engagement and higher revenues.

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